There is a growing demand from consumers to have sustainable hair care products which have to be safe and environmentally friendly without any compromise on the performance. In this context, formulators are looking for natural and sustainable alternatives to synthetic ingredients, such as silicones, which are widely used in Hair Care products to improve the appearance and the texture of the hair.

Seppic offers Emogreen™ HP 40, an effective, clean and natural alternative to synthetic & non-biodegradable silicones with key benefits for the hair.

IDENTITY CARD

Emogreen™ HP 40 is a bio-based and non-polar emollient, perfect sustainable alternative to heavy and viscous silicones. Multifunctional and versatile texturizing emollient, its film-forming properties bring comfort and protection to the hair with a soft, non-greasy and silky afterfeel.

• INCI Name: C15-19 Alkane* - Hydrogenated Polyfarnesene* (Plant-based renewable)*
• Appearance: Crystal clear, texturized oil
• 100% Natural Origin according to ISO 16128
• Origin: Traceable Sunflower oil & Sugarcane
• Inherently biodegradable according to OECD 301B
• Compatibility: all kind of oily phases
• Recommended use level: Up to 60% in oily formula / Up to 20% in emulsions
• Refractive index: 1.454
• Viscosity at 25°C: 750 mPa.s
• Sustainable alternative to heavy silicone, mineral & synthetic oils in formulation
• Easy-to-use, texturized liquid emollient
• Cold or hot process
• Easy formulation & stabilization in very extreme conditions (pH, oxidizing/reducing media...)
• CONSCIOUS COSMETIC CONCEPTS

KEY PROPERTIES IN FORMULATION

• Film forming properties

EMOGREEN™ HP 40 forms a SMOOTH, HOMOGENEOUS COVERING FILM at the surface of the hair fiber. Scales are closed, smoothed & no longer visible. We can expect EMOGREEN™ HP 40 to bring appreciated sensory properties such as softness & slipperiness and structural benefits for the fiber.

Also, the covering film created by EMOGREEN™ HP 40 is equivalent to the film formed by Dimethicone/Dimethiconol.

• Thermal protective effect

Did you know? Hair is composed of keratin that has a crystalline organization in the hair fiber. It gives the hair the ability to modify the polarization of the light passing through it; this property is called birefringence. The use of the straightening iron has the effect of STRONGLY MODIFYING THE DISTRIBUTION OF THE KERATIN in the hair fiber.

EMOGREEN™ HP 40 reduces and protects the inner keratin from heat damages.

• GAIN of +38%** of THERMAL PROTECTIVE EFFECT against heat damages (vs. non-treated hair)

• REDUCTION up to 22% of DAMAGE on the KERATIN INNER STRUCTURE In a formula containing 3% of EMOGREEN™ HP 40

• Volume control & Anti-frizz

Thanks to its FILM FORMING EFFECT, EMOGREEN™ HP 40 provides better volume control & anti-frizz effect than Cyclopentasiloxane/Dimethiconol & placebo.

Hair curls are well-defined with a long-lasting effect of up to 6h!

• Color retention

Through a hair treatment in a cream gel form with 5% of EMOGREEN™ HP 40, this emollient helps to prevent the color from fading while forming an EFFECTIVE BARRIER to color washout due to its film-forming properties.

• Shine effect

Emogreen™ HP40, applied undiluted to dry curly hair, demonstrated comparable performance in terms of SHINE to phenyl trimethicone, a reference silicone on this claim.

• Sensoriality

EMOGREEN™ HP 40 is the perfect ALTERNATIVE to silicones in Hair care formulations!

• No significant difference with Dimethicone/Dimethiconol within sensory profile, based on studied descriptors

• Same perceived performance as synthetic competitors: EASE OF COMBING, VOLUME CONTROL, GLIDING EFFECT

Emogreen™ HP 40 is a multifaceted ingredient, also highly recommended for skin & body care, sun care and makeup.

Find our other recommendations for silicone oils here (opens new window)!

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